How iOS 17 is Changing the Game for Web Traffic Attribution

By Tim Grant | October 5, 2023
iOS 17 Privacy Protection will limit web attribution

Apple’s release of iOS 17 will deal another blow to web marketers’ ability to track web traffic attribution.  Apple’s release of iOS 17 will deal another blow to web marketers’ ability to track web traffic attribution. This is because iOS 17 removes ad tracking parameters from links, making it much more challenging to track users…

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Create a Google Account with Work Email

By Tim Grant | August 13, 2023

You can associate your work email with Google in a few short steps. (Yes, even if you use Outlook). It will allow you to use Google Docs and other Google properties without affecting your work email. Maybe you’ve been told someone couldn’t share a Google Doc or Sheet with you, or maybe you’re just used…

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B2B Content Marketing and SEO: Align for Success

By Tim Grant | January 16, 2023
automated business warehouse representing b2b seo

5 Tips to Consider as You Build Out a B2B Content Strategy It’s a complex sales process. It can take months, for some, years to close deals. Your content marketing plan, empowered with search engine optimization, must be aligned with your company’s sales cycle. Provide value and opportunity regardless of where a prospect is in…

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